Dieline奖已进入第15个年头，仍然是世界上最大的全球包装设计竞赛之一，旨在表彰全球最优秀、最聪明的设计师和机构，他们创造了产品包装，提高了人们对品牌包装设计巨大价值的认识。

近日，Dieline宣布了2024年度获奖名单，向多达41个类别的137名获奖者颁发奖杯，不仅有大胆创新的设计，还有许多品牌致力于无塑料材料的使用。一起来看下今年的获奖作品！

1.BEST OF SHOW

Sitch Hair

by Lyon & Lyon

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客户的简介是创造美丽、独特的定制包装，并重点关注可持续性。团队缩小了主要容器的设计范围，使其足够令人满意，人们会想把它们放在浴室里。半圆柱形的瓶子可以整齐地镶嵌在一起，还可以平坐在浴室墙上，节省空间。曲面软化了容器的另一侧，当与匹配的SKU放在一起时，会形成一个完整的圆柱体。在机身的正面和背面，我们开发了一系列标签压花，无论是空的还是满的，都很好看。沙子色的瓶子采用缎面麦秆效果，看起来像一个陶瓷瓶。

2.STUDIO OF THE YEAR

Wedge

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3.EDITOR’S CHOICE

OMY Laboratories

Wedge

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Omy Laboratories是一个护肤品牌，专门生产定制的个性化产品。全新的标识设计使用粗体无衬线字体，上标有“实验室”或“实验室”。副衬线字体平衡了主字体，增添几分优雅。此外，还创建了一个颜色系统，以显示每种产品的不同功能，如“超级舒缓”、“多功能”、“超级保湿”和其他护肤相关功能。颜色系统以白色背景为背景，使功能在包装上更加突出。

4.PLASTIC-FREE INNOVATION

OF THE YEAR

Vivomer

Shellworks

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Shellworks的Vivomer是一种纯素食和可堆肥的单一材料，由土壤和海洋环境中的微生物组成，基本上是鱼类食物。天然聚酯材料的性能就像塑料（它最适合用作浴缸和罐子），扔掉后，将在52周内完全消失。更好的是，它不留下微塑料。

5.REBRAND OF THE YEAR/Best of Brand Identity

Togo – New Visual IdentityMarimo

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意大利的Marimo以明亮的色彩、动态的插图细节和丰富的个性为巧克力品牌Togo进行了大胆的升级。虽然旧品牌有着20世纪经典的餐桌外观，但更现代的重新设计使用了涂鸦式的细节和大胆、活泼的无衬线来吸引眼球。

6.DESIGN FOR GOOD AWARD

Corrections – The PrisonerScottish Malt Whisky Society

STCKMN

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现在，Dieline Design For Good Awards已进入第四个年头，旨在表彰那些处理对他们有意义的问题和必要事业的机构和创意人员。苏格兰麦芽威士忌协会（Scottish Malt Whisky Society）与STCKMN（苏格兰格拉斯哥设计师克里斯·威尔逊）合作，以一款直接在苏富比拍卖行拍卖的威士忌庆祝了成立40周年。这款威士忌被恰当地称为“唯一的一滴”，它是一个手工制作的纸雕，突出了里面的液体和它在其中陈酿了33年的雪利酒桶之间的关系。STCKMN还使用了木桶中的木屑，并将其融入雕塑本身。此外，醉醺醺的金色以波纹的形式象征，一滴就代表了令人难以置信的限量发行。

7.DESIGNALYTICS DESIGN

EFFECTIVENESS AWARD

CVS Beauty

CBA USA

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设计分析有效性奖旨在通过突出包装设计对消费品牌的影响，帮助提升包装设计的作用。今年的获奖者授予了CBA USA，表彰其在CVS Beauty品牌上的工作，这是该奖项五年历史上第一位获得该奖项的自有品牌。多年来，CVS的Beauty 360品牌一直通过提供高质量的美容和个人护理产品，通过这次重新设计，CVS Beauty做出了革命性的转变——完全取消了Beauty 360品牌，取而代之的是熟悉的CVS，同时传达产品功效、优质性和包容性。

8.Best of Food

Smallhold

Gander

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Smallhold通过垂直农业种植特色蘑菇，并用其最新的由食物垃圾制成的香蒜酱，为消费者提供一种鲜味酱汁，用于蘸酱和涂抹。蟾蜍形状的顶部直观突出产品属性，简洁且可爱。

9.Best of Beverage

30 Knots Distillery

Clay Andrews

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这款以灯塔为灵感的瓶子，受澳大利亚地形启发，在质地厚重的纸张上叠加箔片、清漆和压花，邮政编码则以浮雕的形式置于瓶身正中。

10.Best of Health, Beauty,& Personal Care

Uoga Uoga KidsAndstudio

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Uoga Uoga Kids将肥皂、洗发水和乳液拟人化，赋予它们萌趣的表情，孩子们还可以用可重复使用的贴纸来装饰它们。紫色包装足够时尚和简单。

11.Best of Home, Shopping,& Other Markets

SmartDevilShenzhen Tigerpan Design Co., Ltd.

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深圳Tigerpan Design的SmartDevil屏幕保护器包装正是依靠其dieline的联锁特性实现的。虽然回收因素是一个明显的优势，但你不能忽视该品牌如何使用风格化的、以类型为灵感的图形来准确地翻译产品，从而做出大胆而有趣的展示。

12.Best of Sustainability

UniSleepHangzhou XIVO Design Co., Ltd./ UniSleep

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UniSleep的枕头不用多层包装，而是一盒一周期。保护产品的枕头也用于运输，枕头装在可重复使用的布袋中。枕头的产品信息也印在包装内，没有多余的纸张。一旦人们拿到包裹，它就会从外到内展开，给他们一种非常漂亮的开箱体验。

接着再来看下各大品类的获奖作品！

1.FOOD

Pasta Agnesi

Auge Design

Hera nei Campi

Multiverse Studio

Magic Spoon Treats

Center Design

Jokilaakson Juusto’s Clarified Butter

Studio Hellsten

Oatier

ALLGOOD

Miyoko’s

Hatch Design

Yellowbird

Gander

CASA MARRAZZO 1934 – CANNED RANGE

Auge Design

Everiday

Midday

Avinka

Boost Brand Accelerator

Low Spread

COR

Isle of Wight Tomatoes

B&B studio

Dan huang

Shenzhen Tigerpan Design Co., Ltd

Cheese Me

Truffl

Paro

Wedge

Truffle Man Chocolate

Rice

Recchiuti

Manual

Ghetto Gastro

CENTER

Riddim

Belief Machines

GEEM Seaweed Snacks Packaging

Avidity Creative

Tiger Buck Beef Jerky

Tiger Buck (Internal)

2.Beverage

Sprinkle Redesign to Reduce

Prompt Design

Aura BoraOlive Oil Martini

Aura Bora

Acqua Selza Sparkling Water

Matter Brand Consultancy

FERRARELLE SOFT DRINKS

Auge Design

Rox Kola

Ale-8-One Bottling Company

SlurpeeRedesign

Safari Sundays

Cha

Wedge

Fortnum & Mason Coffee

OTHERWAY

Fernwood Coffee

Glasfurd & Walker

Mayawell

Heavy

Cha

Wedge

Seabuckthorn Protoplasmic drink

Beijing Perfect Point Design

Quadraft Brewing Zoo Sour IPA

After Path Design

PangPang Pusher

Jens Nilsson

Budweiser Shangzun

Shenzhen Tigerpan Design Co., Ltd.

Ghia Aperitif

Perron-Roettinger

Stay Classy Non-Alcoholic IPA

Doublenaut / Bellwoods Brewery

Dry Wit

Werner Design Werks

Beneduce x Razza

Work by Lule

Frezzcanti

S&Co

Oentologie Senses

JJ Bertran Studio

Avamposto Gin

OlssønBarbieri

Los Dias Magicos

Denomination

Hotel Tango Pride 2023

Young & Laramore

Festif

Wedge

ALTABRUMA

Morillas Brand Design SL

Iron Shoe Distillery

Atlas Branding

Bloc Bottled Cocktails

The Bar Brand People

ROY’S CLUB

Auge Design

Can-Tini

Saint-Urbain

3.Heath, Beauty,And Personal CareRoger & Gallet – Jean Marie Farina

Servaire & Co

Rowan: Packaging so Stellar it Doubles as Decor

Rowan & Paper Tube Co

Caftari

Wayfarer Design Studio

Halsa: Vitamin Sets subion

Shuka

Cannabotech Brand Creation

Design happy Ltd.

The Absorption Company

Herman-Scheer

Miles Deodorant

Buddy-Buddy

Baude Bodycare, Darkwave Utopia Collection

Baude in-house team,

in collaboration with SOS Beauty Group

Thankyou Revolution

Marx Design

Current State

Werner Design Werks

Lion Pose Packaging Design

Rare Eye (Agency) ; Lion Pose ( Brand)

Omy Laboratoires

Wedge

4.Home, Shopping,Other MarketsECHOES CANDLE & SCENT LAB

Studio Born

OMO VIBES

CBA B+G

TREEJUMP Laundry Beads Packaging

inDare Design Strategy Limited / TREEJUMP

Voiello / La Scaramantica 2023

marimo

Lights Off: Seasonal, Ritual based Candles

Priyanka Krishnamohan

Kristin Coffin Jewelry

Nice People

Sister Mary Prayer Candles

Sister Mary

Tales of Scales

Fictionist Studio

Opal Tadpole Camera

Zenpack / Opal Design Team

MAOWOO Cat Food Packaging & Identity

DXD studio

The Play Boxes by Lalo

Lalo

HiRaw! Rebrand

M — N Associates

Gems Cannabified Fruit Chewables

Mindprizm

Dancing Goat Gardens Pre-Roll Packaging

Studio On Fire

Helena Farms 70-Pack Pre-Roll Packaging

Studio On Fire / Studio Good

5.Plastic FreeWASTECARE™: Industrial waste —certified as skincare.

Serviceplan Innovation & Workbyworks Studio

Dymapak- Squeeze and Turn Tin

Box Clever

Eggyolk Coffee’s Merchandise Packaging

Hands Collective Viet Nam

6.Sustainable DesignDizzie Circular Packaging

blond

Compostable Super Bowl Bags 2023

PepsiCo Design

Goodnature – from Earth, to Earth

Good Nature Co., Ltd.

Bloc Bottled Cocktails

Brand Union Sthlm

Redefining Luxury, Redefining Age –Bruichladdich Distillery Co.

Thirst

Element[AL]

Stranger & Stranger

Sustainable Paper Deodorant Packaging

Orora Packaging Solutions

Skin Office Paris Molded Pulp Clamshell

Knoll Printing & Packaging

Ruka EdgeSlick

blond

Figmint

Target/Figmint

Grove Co. 2.0 – Packaging Rebrand

Grove

Acer ebii Smart Bike ECO-Friendly Packaging

Acer Inc.

7.Visual BrandIdentity SystemsCycle.me – Nutrient Timing Food

HAKUHODO DESIGN / HAKUHODO Inc. / dot.me

Mucky Duck Brand

Traction Brands

Flings

Blurr Bureau

Coca-Cola® Creations Y3000

forpeople Limited

The Coca-Cola Company

Eggyolk Coffee

Hands Collective Viet Nam

Hermanos Colombian Coffee Roasters

Fellow Studio

Omy Laboratoires

Wedge

Ivie by Holland & Barrett

Derek&Eric & Kuba & Friends

Avrelle

Ntsal

DNA My Dog

Zulu Alpha Kilo

Freestyle

Studio Marina Veziko

Rewined Candles

SDCO Partners

8.In-HouseCasa Del Rey

Ace Beverage Group

Lucky Bread

A.S Strategy, Branding & Communication

Chobani Flip Limited Edition Halloween Packaging

Chobani

9.Limited-EditionCoca-Cola® Creations Y3000

forpeople Limited

The Coca-Cola Company

The Spirit of Heineken

Design Bridge and Partners

Wing Heong Dragon’s Delight

Fictionist Studio

10.Private Label

Figmint (Private Label)

Target/Figmint

Harvey Nichols: Pleasurama

Design Bridge and Partners

Health Hut Candles

LG2

11.LuxuryL’Odyssée

Agence BEMAD

The Only Drop

STCKMN

KAAL – A Timeless Excellence

Firstbase India

12.Brand Partnerships andCollaborations All Categories

Dom Pérignon x Lady Gaga

Servaire & Co

Hot Wheels x Daniel Arsham MattelCreations Collaboration

Mattel, Inc.

Dr. Squatch Harry Potter Soap Collection

Dr. Squatch

13.Startup Brands

Paro

Servaire & Co

ROY’S CLUB

Auge Design

Fat Miilk Coffee

Truffl

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